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SchoolStatus Launches Literacy Solution to Help Districts Engage Families in Improving Reading Outcomes
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SchoolStatus Launches Literacy Solution to Help Districts Engage Families in Improving Reading Outcomes
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It’s true—emails with “welcome” in the subject line have significantly higher open rates than any other type. This makes back-to-school welcome letters to families and teams some of the most crucial communications principals and superintendents send all year. With this added attention, here’s how to make these emails even more impactful.
Most people (85% and climbing) read emails on their mobile phones, which means they’re likely skimming. Lead with the essentials—like dates, locations, and anything they need to bring. Use clear headers to guide their eyes to the most important information.

Back-to-school season is a mix of excitement and anxiety. Teachers are eager to meet students, parents are relieved to get back into routine, and students look forward to reconnecting with friends. But it’s also a high-stress time, especially for those with attendance challenges. Try adding an inspiring quote, a playlist, a back-to-school newsletter, or even a small challenge with a fun reward to help ease the nerves and build positive momentum.
Everyone appreciates a helpful resource, especially during busy times. Share a blog post on easing into school routines or an article on building strong family-school connections. SchoolStatus Connect provides a range of editable, digital newsletter templates, making it easy to reach families in 130+ languages.
Happy back-to-school season!
Dr. Kara SternDirector, Education and Engagement
Dr. Kara Stern has seen school from just about every angle: high school English teacher, middle school principal, fellowship director for math and science teachers across New York City, and head of school at a rural N-12 school. That breadth is what she brings to her work at SchoolStatus, where she writes, speaks, and challenges educators to build the kinds of school communities where every student thrives. She holds a Master’s in Education Leadership from Teachers College and a Ph.D. in Teaching and Learning from NYU.
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