SchoolStatus Privacy Policy

Effective Date: February 5, 2025

This Privacy Notice describes how SchoolStatus (“our,” “we”) collects, uses, and shares personal information. In particular, this Privacy Notice applies to:

• Our website at https://www.schoolstatus.com, its subdomains and associated domains, including https://classtag.com, https://teachboost.com, https://www.schoolnow.com/, https://smore.com/, https://operoo.com/, and subdomains of each, as available to the general public (our “General Website”). This Privacy Notice applies to visitors to our General Website (“Visitors”).
• Our platforms and other online services that post this Notice (collectively, our “Services”). Our Services include functionality that requires a login, including the login available on our General Website. Our Services include the following: SchoolStatus Attend, SchoolStatus Boost, and SchoolStatus Connect, as well as Operoo, Smore, ClassTag, TeachBoost, School Innovations & Achievement, and SchoolNow.

We provide products and solutions that support teachers, educators, coaches, counselors, and administrators (“Educators”) at schools to analyze student (“Students”) information to improve academic outcomes. Schools may also designate account contacts or administrators to help manage their Services (“School Account Managers”). In addition, our Services support functionality that allows schools and Educators to Connect with Students and their parents and/or guardians (“Parents”).

For all users who interact with us online, we collect information you choose to give us and other information that may be collected from your use of our Services, including from your device. We use that information to operate our business and for a variety of other purposes set forth below. Below, we also describe the choices we offer with respect to your information. This Privacy Notice does not apply to information that cannot be identified to any individual, household, or their devices, such as de-identified or anonymized information. 

This Privacy Notice does not apply to third parties. We are not responsible for other third parties’ privacy practices or communications. You should contact these parties directly to understand their practices. For example, if you are a Student or Parent who wants to understand your school’s practices when handling your information, you should contact the school directly.

If you are a resident of California, Colorado, Connecticut, Virginia, or Texas please see our state-specific Additional Notices:

• Additional Notice for California Residents
• Additional Notice for Colorado Residents
• Additional Notice for Connecticut Residents
• Additional Notice for Virginia Residents
• Additional Notice for Texas Residents

Information We Collect

To provide our Services and General Website, we collect information by which you may be personally identified. We may also collect information about the devices and equipment you use to access our Services and General Website, including usage information.

We collect this information from a variety of sources, including:

• Directly from you when you provide it to us
• From Educators, Students, or Parents who utilize our Services
• Automatically as you utilize the General Website or Services
• With respect to our General Website, from third parties including analytics providers
• With respect to our Services, from third-party sources such as other educational program/technology providers whom your school has permitted to share data directly with us to support our service

Personal Information Collection on Our Services

Our Services are available to School Account Managers, Educators, Parents, and Students. Below, we summarize our key practices for each.

Category of User	Personal Information Collected	Key Information Uses
School Account Managers	First and last name, contact information (e.g., email address, phone number, mailing address), school affiliation, role, login credentials, logging, and technical usage information when interacting with a Service, support communications, or other interactions with us, information regarding communications or interactions with others on our Services (including other Educators, Parents, or School Administrations), and any information required to provide the particular Service.	* Manage the business relationship and Services account on behalf of your school or organization * Permit you to login to the Services * Provide Service functionality, including facilitating your interactions as a School Account Manager with others on the Service (e.g., to set up and monitor your particular Educator accounts) * Process transactions and payments * Manage your account and provide support. * Provide information about new or related services we may offer * For other general purposes noted below (e.g., to enforce legal terms or comply with law) (see Other Ways We Use Information We Collect)
Educators	First and last name, contact information (e.g., email address, phone number, mailing address), school affiliation, professional credentials, job title, login credentials, logging, and technical usage information when interacting with a Service, support communications or other interactions with us, information regarding communications or interactions with others on our Services (including other Educators, Parents, or School Administrations), and any information required to provide the particular Service. By its nature, our Service also allows us to associate Educators with the particular schools, Parents, Students, and classes they may support.	* Permit you to log in to the Services * Provide Service functionality. Depending on the particular Service, this could include using information for: (1) interacting with others through our Services; (2) measuring and reporting on Student outcomes and benchmarks; (3) monitoring attendance and discipline programs, (4) tracking state and local assessments, and (5) maintaining other Student information and records * Manage your account and provide support * For other general purposes noted below (e.g., to enforce legal terms or comply with law) (see Other Ways We Use Information We Collect)
Parents	If you are a Parent, School Administrators and Educators may use our Services to interact with you. Information about Parents which may be collected via our Services include: First and last name, contact information (e.g., email address, phone number, mailing address), school affiliation, logging, and technical usage information when interacting with a Service, support communications, or other interactions with us, and information required to provide the particular Service. By its nature, our Service also allows us to associate you with the particular schools and Educators your Student(s) may associate with.	* Facilitate communications, notices, and interactions between Parents and schools, including with Educators regarding Students * For other general purposes noted below (e.g., to enforce legal terms or comply with law) (see Other Ways We Use Information We Collect)
Students	We collect Student information directly from schools, Educators, Parents, Students, and other educational program/technology providers whom your school has permitted to share data directly with us to support our service.  Information about Students that may be collected via our Services includes: first and last name, contact information (e.g., email address, phone number, mailing address), school affiliation, grade level, and any information required to provide the particular Service. With respect to particular Services, for example, we may collect information about your academic performance, attendance information, discipline information, poverty status, truancy information, and tutoring information. We may receive medical, health, or disability-related information in connection with support for particular school activities, such as sports activities. By its nature, our Service also allows us to associate you with the particular schools, Parents, and Educators you may associate with.	* Analyze and report on student outcomes, including academic performance, attendance, assessments, and other information of interest to Educators and Parents * For other general purposes noted below (e.g., to enforce legal terms or comply with law) (see Other Ways We Use Information We Collect)

See additional information below to understand additional information collection practices.

Information Collection on Our General Website

If you are a Visitor on our General Website, we may collect your name, email, district, or school name, job title, phone number, and state. We may collect this or other information you choose to provide when you request a service demonstration from us, fill out a form on our website, reach out to us via email, or otherwise communicate with us. We use this information to communicate with you and provide you with information that you request from us, including marketing communications and promotions.

Other Information Collection, Logging, and Automatically Collected Information

In all cases, we may collect and use other information you choose to provide or with your consent.

In addition, if you interact with any of our websites or online services, your browser or device will be subject to collection of logging and other automatically collected information. This includes information collection via cookies, web beacons, and other automatically collected information. This information may include your IP address, date and time you access our websites or online services and the pages and content you access during your visit, websites that you link to or from, whether you receive or open an email or other communication from us (or via our Services), and the links you click on within those emails. We may also collect information from your mobile device or your computer about how you interact with our website or online services, including the time of arrival and length of visit, the type of device used and the operating system on that device, browser type, a list of files downloaded or pages viewed, and any errors encountered. This information helps us address customer support issues, provide you with a personalized experience, prevent fraudulent use of our services, and manage the website and online services we provide you, including gathering aggregated information about engagement.

Other Ways We Use Information We Collect

We use information as described above. In addition, we may use all of the information we collect in order to:

• Maintain, analyze, customize, and improve our Services and your experience
• To provide customer and technical support
• To monitor and enforce our contracts, legal terms, acceptable use or other policies or similar terms
• To comply with law and satisfy our regulatory and compliance obligations, including responding to your exercise of your rights. Additionally, we may use information to support compliance efforts on behalf of others and ourselves that support our provision of services to you
• To monitor information security, manage and protect our technical infrastructure (servers, networks, etc.), detect and prevent fraud and other prohibited, illicit, or illegal activity, and to protect the rights and vital interests of you, others, and ourselves
• To address existing or anticipated disputes
• To otherwise operate our business, including support for transactions impacting our company as a whole (such as mergers, acquisitions, or asset purchases)
• To fulfill any other purpose for which you provide your information to us
• As permitted by law, we may combine the information we gather about you in identifiable form, including information from third parties
• For other purposes permitted by law, described to you when you provide your information or to which you consent

To enhance our services, we may also retain and use your information in an anonymized or de-identified format where your identity is not recognizable. Such information is not subject to the same usage restrictions as personal information and can be used to improve our products and services, conduct research, or for other business purposes.

How We Secure Information

We are committed to maintaining measures to protect the security of your information. For example, we use the following methods subject to our internal policies and procedures:

• Encryption: We utilize encryption to protect confidential and sensitive user information, including encryption controls at rest and in transit.
• Authentication: We require users who maintain an account with us to authenticate their identity using a username and strong password or single sign-on solution. This helps ensure that only authorized users can access the information.
• Additional Information Protection Services: We use other measures (information backup, firewall, anti-virus) to protect our systems as well.

Of course, despite these measures, no network or system is ever entirely secure and we cannot guarantee the security of networks and systems that we operate or that are operated on our behalf.

Information Retention

If you are an Educator, Parent, or Student, please note that we may retain your information for the duration of our Services as provided to your school or organization, or after you terminate your use of the Services in line with our information backup procedures and according to the terms in our contractual agreement with the Customer. We may keep your information for longer periods if required to protect or defend against claims, as required by federal, state, or local law, or as permitted under applicable contractual terms.

In certain circumstances, such as when the information is subject to litigation, we may retain the information for extended periods as required.

How We Share Information

We may share your information with third parties as reasonable to operate our business, to provide the General Website and Services to you and others, as permitted or required by law, or as directed or authorized by you.

Intra-Service Sharing. If you are a School Account Manager, Educator, Parent, or Student, your information may be accessible to other Service users. For instance, if you are a Parent of a Student, information in your Student’s profile may be accessible to other users of our Service, including those Educators in your school or school district who you choose to communicate with.

Affiliated Companies. For all users, we may share some or all of your information with our parent companies, subsidiaries, joint ventures, or other companies under common control with us. For example, if you are a School Account Manager, Educator, Parent, or Student, we may share information with affiliates who act to support the provision of Services to particular schools or organizations.

Service Providers and Third Party Sharing. Like most companies, we work with third parties to help us provide our Services and to support our internal operations. In some cases, these third parties may use information subject to their own privacy policies and to comply with their own legal and regulatory obligations. We work with different types of third parties, presently including:

• Information hosting, storage, and cloud service providers
• Payment processing companies
• Security service providers
• Technical and customer support providers
• Analytics providers (though we generally do not permit analytics providers to utilize information for their own purposes with respect to Parents, Educators, or Students)
• Marketing and promotions providers (though we generally do not work with marketing and promotions providers on our own behalf with respect to Parents, Educators, or Students)

Additionally, SchoolStatus Connect and Smore use YouTube API Services. The Google Privacy Policy applies to these Services. For these YouTube API Services, Users can delete stored data and can revoke Our access to Users’ data via the Google security settings page at https://security.google.com/settings/.

In general, we have contracts with our service providers that address their protection of information. We reserve the right to modify which particular third parties we work with at any time. We may update this Privacy Notice regarding such third parties. See the Updates to Our Privacy Notice section to learn how to become informed of these updates. Please note that we do not control and are not responsible for third parties that schools may choose to work with.

Professional Advisors, Law Enforcement, and Regulators. We may share your information with our professional advisors who provide legal, compliance, auditing, accounting, banking, consulting, or similar services, and with teachers, school districts, regulators, law enforcement, or government agencies to:

• Comply with our legal and regulatory obligations, including those compliance obligations of federal, state, or local regulators
• Protect our interests, property, or legal rights, or those of our customers or third parties
• Respond to a subpoena, court order, or similar law enforcement request, or when we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of this Privacy Notice or other applicable terms
• For other legal purposes, such as to enforce our terms and conditions, or to exercise or defend legal claims

Corporate Transaction. In the event of a corporate transaction, we may share your personal information with companies or other entities in connection with, or during the negotiation of, any merger, sale of company stock or assets, financing, acquisition, restructuring, divestiture, or dissolution of all or a portion of our business, or other similar event. In the event of a change to our organizations such that all or a portion of SchoolStatus or its assets are acquired by or merged with a third-party, or in any other situation where personal information that we have collected from users would be one of the assets transferred to or acquired by that third-party, this Privacy Policy will continue to apply to your information. Material, retroactive changes to the use of your information would require your consent to a new policy.

Other Disclosures. In addition to the above disclosures, we may disclose personal information in the event that we believe such disclosure is (i) necessary to provide our services or operate our business; (ii) in accordance with purposes we describe when you share it with us; (iii) permitted by law; or (iv) at your direction.

If you are a Visitor on our General Website, we may share your information with advertisers, ad networks, and other promotional partners.

What Choices Do I Have?

Update personal information. If you are an Educator or School Administrator, you can update certain information that you have provided by logging into your account. As permitted by law, we may not accommodate a request to change or delete information if we believe the change would violate any law or legal requirement, cause the information to be incorrect, or prevent the provision of our Services.

If you are the Parent of a Student and would like to update your or their information as maintained by a particular school or organization that utilizes our Services, please contact that school or organization directly to do so.

Marketing and Other Communications. If you are a Visitor or School Administrator, or if you have expressly consented, you may receive marketing communications from SchoolStatus. We do not target marketing communications to Parents or Students. You may opt out of receiving marketing emails from us by following the unsubscribe link in each email. Please note that you may continue to receive non-marketing emails from us after you opt-out. If you are a Parent or Student, you may receive messages from Educators through our platform. They, and not we, are responsible for such messaging.

Cookies. You have a number of choices regarding certain cookies. Most web browsers automatically accept cookies, but you may modify your browser’s settings to notify you of cookie placement or decline cookies. If you choose to decline cookies, certain features of our website may not function properly or at all as a result.

Other Rights. You may have additional rights—such as rights to access or delete your personal information—if you are a resident of certain states. Please see the additional notices for residents of California, Colorado, Virginia, Connecticut, and Texas.

Updates to Our Privacy Notice

We may update this Privacy Notice from time to time in order to provide clarification or notice of changes to our practices. As required by law, we will provide you advance notice and seek consent, if we make material changes enabling novel uses of previously collected personal data. For any change to this policy, we will revise the Effective Date at the top of this Privacy Notice. Changes to this Privacy Notice will be effective once they are posted unless otherwise indicated. We may choose to notify you by email to the email address in our records.

Contact Information

If you have any questions or concerns about this privacy notice or the privacy practices at SchoolStatus, please contact us by emailing us at [email protected]. Additionally, you can write to us at:

SchoolStatus, LLC

Attn: Legal Notices

800 Woodlands Pkwy, Suite 107

Ridgeland, Mississippi 39157

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Version Updates

2.5.2025: Updated to address use of YouTube API Services in SchoolStatus Connect and Smore, updated to reflect the event of material, retroactive changes to data use, Users will receive advance notice.

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